E-Commerce for Artists: Selling with Print On Demand

"Want to transform your artwork into a creative business? Learn how to with print on demand. Join I Heart Guts’ founder Wendy Bryan Lazar for this 25-minute class that walks you through everything you need to know in order to get your print on-demand business off the ground. This class is jam-packed with tips on how to get started: you'll learn exercises for generating ideas, techniques for developing sketches, and strategies for branding and marketing. By the end of this class you’ll have the groundwork to start testing out your ideas and so you can get your work into customer's hands. Along the way you’ll learn:"

Learn how to turn your art into a thriving business with print on demand. Join Wendy Lazar, founder of I Heart Guts, in this comprehensive online course. Unlock the secrets of branding, marketing, and success in the creative world


Are you an artist with a passion for creativity and a desire to turn your artwork into a thriving online business? If so, you’re in the right place! In this article, we’re thrilled to introduce you to an exciting online course that holds the key to unlocking your artistic potential in the world of e-commerce. Join us as we delve into the dynamic realm of “E-Commerce for Artists: Selling with Print On Demand.”

Course Overview

Led by the brilliant mind behind I Heart Guts, Wendy Bryan Lazar, this comprehensive 25-minute course is designed to equip you with the knowledge and strategies needed to kickstart your print-on-demand venture. The course is structured with a clear focus on guiding you from concept to customer’s hands. Whether you’re a beginner or have dabbled in e-commerce before, this course promises to elevate your skills to the next level.

What You’ll Gain

Upon completing this course, you’ll gain more than just insights – you’ll gain the confidence to transform your artistic passion into a flourishing business. From generating ideas that resonate with your audience to honing your branding and marketing techniques, every aspect of building a successful print-on-demand business is covered. By the end, you’ll be equipped with the essential groundwork to turn your creative dreams into a reality.

Who This Course is For

This course is tailor-made for artists at the beginner level who are eager to harness the power of print on demand. Whether you’re an illustrator, designer, photographer, or anyone with a creative spark, this course is your gateway to turning your passion into a profitable venture. No prior experience in e-commerce? No problem! This course is designed to provide a strong foundation for artists taking their first steps into the world of online business.

Why Creators Love Print-On Demand

Have you ever dreamed of focusing solely on your creative process, leaving the production and shipping logistics to someone else? That’s precisely why creators are falling in love with print-on-demand. This innovative approach empowers you to pour your energy into what you do best – creating stunning artwork. Threadless, a creative community that supports artists, takes care of the rest, ensuring that your vision reaches the world.

Exercises for Becoming an Idea Factory

One of the most exciting aspects of being an artist is generating ideas that captivate your audience. In this section of the course, Wendy Lazar shares exercises that will transform you into an idea factory. Discover techniques to tap into your creative reservoir, break through creative blocks, and consistently produce fresh and exciting concepts that resonate with your target market.

Strategies for Finding Your Niche and Refining Your Brand

Finding your niche is a critical step in building a successful online business. Wendy Lazar guides you through strategies that will help you identify your unique space in the market. Moreover, you’ll learn how to refine your brand identity, ensuring that every element of your business, from your artwork to your messaging, aligns seamlessly with your brand persona.

Empowering Your Artistic Journey with Threadless

Threadless isn’t just a platform; it’s a creative community that empowers artists. When you choose to collaborate with Threadless, you’re gaining access to a network of support, exposure, and an efficient production and shipping process. Let Threadless handle the logistics while you focus on unleashing your creativity and sharing your vision with the world.

Hands-on Class Project: Share Your Threadless Page

The journey doesn’t end with learning – it extends to sharing and growing. The hands-on class project invites you to showcase your Threadless page, whether you’re just starting or have already built a shop. This step offers a glimpse into your artistic journey, and the community is here to support and appreciate your efforts. Remember, every successful endeavor began with a courageous first step.

Resources for Further Growth and Inspiration

To ensure your continued growth, we’ve compiled a list of resources that will provide you with tips, insights, and inspiration. Explore the Threadless Creative Resources, visit Wendy’s Threadless shop, and connect with I Heart Guts on social media platforms like Instagram, Twitter, and Facebook. These resources will serve as your compass as you navigate the e-commerce landscape.

FAQs: Your Questions Answered

Q1: Is this course suitable for someone without prior e-commerce experience?
Absolutely! This course is beginner-friendly and designed to provide a strong foundation for artists new to the world of e-commerce.

Q2: What sets Threadless apart from other print-on-demand platforms?
Threadless isn’t just a platform; it’s a supportive community that handles logistics, allowing you to focus on your creativity.

Q3: Can I take this course if I’m not an artist but interested in print-on-demand?
While the course is designed for artists, anyone interested in print-on-demand and creative entrepreneurship can benefit from it.

Q4: How long do I have access to the course materials?
Once enrolled, you’ll enjoy unlimited access to the course materials, allowing you to learn at your own pace.

Q5: What if I’m not ready to launch my shop immediately after the course?
No worries! The course provides you with the groundwork, and you can launch your shop whenever you’re ready.


In conclusion, “E-Commerce for Artists: Selling with Print On Demand” isn’t just a course – it’s an opportunity to transform your artistic passion into a thriving business. Led by the experienced and successful Wendy Bryan Lazar, this course is a must for artists looking to make their mark in the e-commerce world. Embrace the power of print-on-demand, refine your branding, and embark on a journey that promises both creativity and profitability. Join Wendy and the Threadless community today, and let your artistic dreams take flight.