The Essential Guide to Entrepreneurship by Guy Kawasaki

  • Created by Guy Kawasaki
  • Course Duration 3.54 hours
  • Price USD$
  • User Rating 4.7
  • Platform Others
  • Course Link Explore Course
Learn from an entrepreneur and investor how to launch a company with confidence and avoid common pitfalls

Discover the key aspects of entrepreneurship and gain the clarity and confidence to start your own business with Guy Kawasaki’s Essential Guide. Learn from real-world examples, avoid common mistakes, and build a brand that wows investors. Enroll now!


Starting your own business can be a daunting task, but with the right guidance and knowledge, you can pave your path to success. In the world of entrepreneurship, there’s no one better to learn from than Guy Kawasaki. His Essential Guide to Entrepreneurship offers invaluable insights, practical advice, and real-world examples to help you navigate the entrepreneurial journey. Whether you’re an aspiring entrepreneur or have already taken the first steps, this course will equip you with the clarity and confidence needed to build a lasting, influential company.

Course Overview

The Essential Guide to Entrepreneurship by Guy Kawasaki is a comprehensive course designed for budding entrepreneurs of all backgrounds and experience levels. With 56 lectures and over 4 hours of on-demand video content, you’ll delve into the key aspects of entrepreneurship and gain a deep understanding of what it takes to succeed in the business world.

What You’ll Gain

By enrolling in this course, you’ll unlock a treasure trove of entrepreneurial wisdom. Here’s what you can expect to gain:

  • An overview of the key aspects of entrepreneurship: From launching your business to marketing and evangelizing, you’ll learn the essential steps involved in starting and growing a successful venture.
  • The most important do’s and don’ts of an entrepreneur: Guy Kawasaki shares his insights on what works and what doesn’t based on his extensive experience in the industry.
  • Anecdotal advice based on real-world examples: Benefit from Guy’s 30+ years of working as an entrepreneur, advisor, and investor as he shares his experiences and provides invaluable guidance.
  • The critique of a live pitch by an aspiring entrepreneur: Witness a live pitch and hear Guy’s uncensored feedback, gaining insights into what investors look for and how to refine your own pitch.
  • An FAQ section where Guy answers questions asked by his social media audience: Get answers to commonly asked questions and tap into the knowledge of one of the most respected voices in entrepreneurship.

Who This Course is For

The Essential Guide to Entrepreneurship is tailored for budding entrepreneurs of all backgrounds and experience levels. Whether you’re just starting out or already have a business plan in place, this course will provide you with the knowledge and strategies needed to take your entrepreneurial journey to new heights.

Entrepreneurship from A to Z

  1. Launching and Pitching: This section covers the essential steps for creating your own company, including developing a compelling pitch that captivates potential investors and customers.
  2. Fundraising and Team Building: Learn how to improve the efficiency of your business plan, attract funding, and build a winning team that shares your vision.
  3. Marketing and Evangelizing: Discover effective marketing strategies and learn how to create a brand identity that wows investors and attracts a devoted following.

Real-World Examples and Anecdotal Advice

Guy Kawasaki’s extensive experience in the tech industry, including his roles at Apple and Google, makes him the perfect instructor to guide you through the entrepreneurial journey. He offers anecdotal advice based on his own experiences, giving you a unique perspective from both an entrepreneur and an investor.

You’ll also have the opportunity to witness a live pitch by an entrepreneur and hear Guy’s uncensored feedback. This interactive exercise provides invaluable insights into what makes a pitch successful and how to improve your own presentation skills.

Frequently Asked Questions (FAQs)

  1. Q: When do you know when you have a winning idea?
    A: Guy Kawasaki provides guidance on recognizing the potential of your idea and the key indicators that distinguish a winning concept.
  2. Q: How do you stay positive during the lows and stay calm during the highs?
    A: Guy shares his strategies for maintaining a positive mindset and dealing with the inevitable ups and downs of the entrepreneurial journey.
  3. Q: What are some common mistakes entrepreneurs make during fundraising?
    A: Learn from Guy’s expertise as he highlights common pitfalls and offers advice on navigating the fundraising process effectively.
  4. Q: How can I create a brand identity that stands out in a competitive market?
    A: Discover the secrets to building a brand that captivates customers and sets your business apart from the competition.
  5. Q: Is this course suitable for someone with no prior entrepreneurial experience?
    A: Absolutely! The Essential Guide to Entrepreneurship is designed for individuals of all experience levels who have a passion for entrepreneurship and a willingness to start.


Embarking on the entrepreneurial journey requires determination, knowledge, and guidance. With Guy Kawasaki’s Essential Guide to Entrepreneurship, you’ll gain the essential insights and practical advice needed to navigate the challenges and build a successful business. Don’t miss out on this opportunity to learn from one of the industry’s most respected voices. Enroll today and unlock the clarity and confidence to create a lasting, influential company.